Dubai, UAE, 23rd July 2017: BILLIONAIRE FW 1718 advertising campaign takes its inspiration directly from the brand’s fashion show that took place in January this year, a celebration of the extravagant and excessive lifestyles of the 80’s glamorous soap opera Dallas.

The Fall/Winter 1718 Billionaire man is a Texan tycoon at the head of a mega-wealthy business. With a helicopter on standby, his day starts at home, riding on the ranch, and then to the office to broker a deal before flying straight to the tennis court for the afternoon.

The luxury brand offers a highly tailored wardrobe: from snakeskin jacket, chinchilla bomber and full-length overcoats in mink, astrakhan and crocodile are the ultimate statements in elegant style, whether on the slopes or in the city. And, no matter what the occasion, he is never without a wide-brimmed Texan hat.

Photographer Dylan Don immortalizes, the essence of the Billionaire Man. Sure of himself, he relaxes in his personal helicopter ready for his next adventure.

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